I'm optimistic tonight. We might be able to pull through on this one. So I want to talk through wants going on in my head. There's a bundle of good ideas floating around...
1) Attract Talent. Well we need a more professional presentation on campus. First the recruiters need to wear business attire. They over-brand "Target" (red) at the expense of professionalism. College graduates are not attracted to the idea of wearing a red polo, and if they see recruiters wearing red polos they will be turned-off.
Speaking of on-campus presence, there seems to be a niche for college freshman and sophomores. They can implement a "Leadership Rotation Program" to kick-start college students. If nothing else it exposes college students to the career opportunities at Target. This is what is needed; they have the resources and the opportunity, but they don't target the right audiences.
2) Retaining Talent seems to be the hard part. Perhaps the key is to know how to merge Generation Y with the baby-boomers. It helps to be aware that the #1 reason people leave their job is that they don't get along with their superiors. So if we can address this it makes sense it would score points. What else would score point? Well obviously having something empirical or academic would provide strong support.
More later...
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